Client: Consultoria do Banho - Sylvia de Seganttini
Description:
Considering the company's activities tripod, briefly related to: a) Consultancy b) courses and c) advertisement of products on sale, the logo of Consultoria do Banho (Bath Consultancy) was developed with the goal of reflecting the company's main focus: the well-being related to the bath and aromatherapy.
Concepts have been worked since the beginning of baths to the general concept of water as key to sustaining life and cleansing according to different religions and traditions of the world. Other concepts were also worked, such as scents and about the colors used.
With emphasis on the concepts of bath and aromas, the creation of the logo also reflects a playful and casual feature as requested by the client.
The design makes direct reference to the shape of the tub and water. The blue arc can be considered a stylized bath and at the same time, refers to an upward movement from left to right, from bottom to top. This movement symbolizes both the growth and transformation of the individual through the balance and well-being achieved, as well as the continued development of the company.
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